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In this era of transparency across the web, gaining the trust of potential buyers is getting more difficult. Building long-term relationships has become the centre of attention for all B2B marketers worldwide.
This is true for all types of businesses, especially in the cloud and communications market, where people struggle to understand some of the complexities of products and often their value propositions.
This doesn’t have to be the case.
As associate members of Comms Council UK (CCUK), we jointly decided to support our industry colleagues enhance their Marketing and Sales knowledge by organising a series of webinars focused on Effective marketing in Telecoms.
Some of the highest-growth businesses built their commercial success on engaged and successful communities. Companies like Microsoft, Cisco and Oracle use communities to improve customer relationships, attract more prospects and drive long-term results.
You can also check out our latest blog, which covers the basics of successful community building.
On 23rd February, we ran the second session of our webinar series discussing the importance of building Online Communities and how they can help you connect with your audience in a more meaningful way to demonstrate expertise and build greater trust.
We had a great time and would like to thank everyone for attending! If you missed the webinar or wanted to recap everything we covered, you can download the presentation, and some bonus slides below!
Stay tuned!
